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The purpose of conducting surveillance by private investigators primarily revolves around the collection of evidence on a subject's behavior. Surveillance is a vital investigative tool used to observe and document an individual's actions, patterns, and interactions over time. This evidence can be crucial for various cases, including insurance fraud, marital investigations, and corporate espionage.

By documenting a subject's behavior through surveillance, private investigators can provide their clients with detailed accounts, video footage, or other forms of evidence that support claims or provide clarity regarding a situation. This collection of evidence is not only useful for legal purposes but often serves to provide peace of mind for the client, confirming or dispelling suspicions or allegations they may have.

The other choices, while related to different aspects of investigation or client service, do not accurately capture the primary purpose of surveillance in the context of a private investigator's work. The emphasis on gathering behavioral evidence highlights the critical role surveillance plays in informing decisions and actions both for clients and in legal contexts.